[Infographic] The Complete Checklist For Choosing a CPC Ad Network

[Infographic] The Complete Checklist For Choosing a CPC Ad Network

So you’ve done your research, found the top paying ad networks according to reviews, and now you have to choose which ones to deploy across your online real estate. Comprehensive guides on how to choose from all these options are rare. So many publishers just default to AdSense as a single source of revenue from unsold inventory.

Fortunately for you, that’s one of the reasons we’re here. To help you make the strategic choices that will make you the highest revenues from your content.

High CPCs & RPMs

Reliability and Credibility

Advertiser geo matching traffic/content geo

Audience Targeting

Reporting

Technical Compatibility & Ease of Deployment

Customization & Flexibility

Ease-of-Use

Control

User experience

Speed

Keep in mind that you can always change your mind. If the advertising network you’re using for your unsold inventory isn’t paying enough – just switch. Or try optimizing and A/B testing between two or more ad networks on your site. Just keep in mind that you don’t want to have too many ads on your pages, so be patient.