Managing Returns on eStore with Shopify eCommerce

Managing Returns on eStore with Shopify eCommerce

Today’s connected consumers have a lot more power than they use to have in older times. With the advent of the eCommerce industry, consumers have multiple options to connect, compare, and choose from. So, they are more likely to return your product if they find it unsatisfactory. Furthermore, they desire for a complete range of delivery options at checkout along with a flexible and convenient return. So these areas should be the key area of retailers’ focus.

 

 

Over the past several years, returns have continued to be a highly valued area by consumers yet unmerited by online retailers. Managing product returns in every eCommerce business is paramount for merchants. The reason is it is directly linked with your target audience’s reliability on yours. A product return may include several reasons:

– It looked different on screen
– Found the product damaged
– Changed mind etc.

Although you can set up an extremely flexible and scalable Shopify store with the assistance of  Shopify developer service from the World’s leading service providers. Though, maintaining a comprehensive product return policy on your own is essential for you being a retailer. It will help in reducing both the time and money that you invest in handling returns. Here are 6 eCommerce tips that you can use to manage product returns on your eStore. Let’s have a look!

 

1. Don’t Let the Return Happen

The foremost thing to do is you should not leave any loophole in while showcasing your products on your web store.
Make sure each and every product listed on your website is containing a detailed product description with it. A detailed product description generally holds the right information to ease your customers while making a purchase decision. Also, you need to use high-quality images of products so that consumers can relate them to reality.
As per various research done, consumers always value photos and detailed product information most when comparing retailers for the same product. It helps you to minimize disappointment by generating accurate product descriptions.

 

2. Be Transparent in Your Return Policy

As per UPS research done on customers’ purchase behaviors, “90% of shoppers will review the return policy and 67% will do so before purchasing.”
Creating and publishing a transparent return policy on your website helps you to build trust with your potential customers. And, customer trust can actually increase product sales for you. Take care of the fact that you are being transparent in your return policy and it is depicting the operational policies of your business accurately.
Among consumers who review returns policies before purchasing, 81% would be likely to complete their purchase if a store offers free product returns or a free pre-paid label is being provided by the retailer for every product.

 

3. Make it Simple

Every return policy should be simple and easily accessible to consumers. Also, try to make it flexible depending on the different groups of individuals that you are serving. The reason being every group holds a different taste and preference.

 

4. No Return Cost

If you wish to have effective product management on your website, you need to make return shipping an intuitive part of your eCommerce. To achieve this, you can offer a free return pickup facility to your consumers. In case you opt for no return cost then your consumers are more likely to purchase from you more often as they will be comfortable while experiencing your new services or products.

 

5. Supportive and Knowledgeable Staff

Hiring a supportive and knowledgeable staff in your customer support or call center team may be an added asset for your eCommerce success. Whenever a customer returns your product try to reach them and ask for their concern behind this return. You can achieve the following things by such means:

– You will be aware of the reason behind product return
– Your customer will feel privileged
– And, you can also try to lower the chance of a return by offering them a replacement.

 

At last, I anticipate that every single return management strategy mentioned above shall help you to ameliorate your Shopify eCommerce. There are multiple development companies for the Shopify framework that advocate the clients to stress more on the return policies as it gives you a competitive advantage in the current market.